Client Case Study

FROM QUESTIONING HER WORTH TO NAMING HER PRICE.

Alex kept making it to the final round with no offer to show for it. She left the corporate chase behind and built a fractional COO role, at the price she knew she deserved.

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The Challenge

Alex repeatedly reached the final round of corporate interviews only to have the offer never materialize, and began to doubt her own price point and worth.

The Shift

She decided to stop waiting on a corporation to write the check and instead create her own opportunity, holding to her full price even as doubt crept in.

The Outcome

Alex secured a fractional COO/CHRO/CTO-style consulting engagement with a growing fire alarm company, accepted at her stated price with no negotiation.

Olivia Gamber

A Note From The Founder

Olivia Gamber, CEO

Alex came to us doing everything right. She was making it to the final round, over and over, with companies telling her directly that they wanted to bring her on board. And then it just went nowhere. No offer, no paycheck, no explanation.

After enough of those rounds, the doubt starts to creep in somewhere it does not belong. She began to wonder if her fifteen-plus years across advertising, operations, HR, and tech was too much rather than an asset. She even considered narrowing herself down into one niche just to seem less senior, less expensive, less like herself.

What changed was not her resume. It was the decision to stop asking a corporation for permission and start building something of her own, priced at what she actually knew she was worth.

THE PRICE OF DOUBT

Alex

Was my price point too high?

“It is expensive. It is a high ticket price, but I'm worth it. And I have to just move forward.”

CREATING HER OWN OPPORTUNITY

Alex

I should have had a role long time ago in a normal market. In a normal market, I would have had a quick role in a corporation... And I needed to make a change and I needed to change my mindset. I needed to say, you know what, I'm going to create my own opportunities.

I had to be really positive and really everything I kept saying, it's going to happen... I kept letting all the negative, all the negativity hold me down. And then the newest thing that I do is anything negative comes along, I shush it away. And then I make sure that everything is positive.

“I needed to make a change and I needed to change my mindset. I needed to say, you know what, I'm going to create my own opportunities.”

THE PROPOSAL THAT NAMED HER VALUE

Alex

When I put the proposal together, I was very confident with it... I said, no, it is a lot. It is expensive. It is a high ticket price, but I'm worth it. And I have to just move forward. It is what it is. I cannot consciously take less because it's a lot of work.

I gave them two models, a service model and a service and leadership, and they wanted service and leadership. So they did want my time and I just stuck to it.

Alex

The proposal was very much in line with their problems, taking that doctor framework and saying, there's a solution to this. This is how we're going to come to it. It was just a direct correlation and it landed for a perfect time.

“Taking that doctor framework and saying, there's a solution to this. This is how we're going to come to it.”

A NEW IDENTITY, ON HER OWN TERMS

Olivia Gamber

You've made a huge transformation and I think you're now stepping into this new identity of business owner, and it's starting to seem less, moving from putting all your stability into a W-2 into now yourself. That's a big shift, and then to get into alignment with your values. That's huge.

Alex

This opportunity has allowed me to really be me, really bring my experience, really bring every facet of what makes my experience diverse.

I don't want to give it up. I'm not going to give up my hours, my personal time, to extra hours for someone else. I want to control my time and I want to control when I do this work.

“This opportunity has allowed me to really be me, really bring my experience, really bring every facet of what makes my experience diverse.”

Alex

It does change my vision for the future. I'm excited for the first time in a long time. I'm excited, but not just for work. I'm excited for what I can do, as someone who comes from immigrant parents, to say that I created this and show my daughters that.

Ready to Stop Applying?

Alex stopped waiting for a corporation to name her value and named it herself. If you are tired of making the final round with nothing to show for it, let's talk about what you are actually worth.

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Read the full transcript

Alex: mean, I should have had a role long time ago in a normal market.

Alex: I had a lot of doubt with my own experience because I do have a lot of experience. I do have over 15, 16 or so experience and it is in advertising, in operations, HR, tech, like even analytical work, I started to say, am I too senior to be working now? Am I just too much? Do I need to be very niche?

Alex: And I needed to make a change and I needed to change my mindset. I needed to say, you know what, I'm going to create my own opportunities. I have to keep telling everybody what I want to do. I got to change my own attitude as well. Like I, I had to be really positive and I'm, and really everything I kept saying, it's going to happen. I'm going to do

Olivia: Does this change your vision for your future? Like, what are your thoughts going forward?

Alex: I'm excited for the first time in a long time. I'm excited, but not just for work. I'm excited for

Alex: taking that doctor framework and saying, you know, there's a solution to this. This is how we're going to come to it. It was

Alex: I'm leaning into their problem and I heard everything they said and I'm coming in to walk that path and help them get to their goals.

[Question shown on screen]: Walk us through that, cause that's so powerful.

Alex: it is a lot. It is expensive. It is a high ticket price, but I'm worth it. And I have to just move forward.

Alex: they get my time. They get my, like my brain power, like my strategy. I get to chime in, give them advice and so on. And I think that's what really sold them

Alex: I even started to look into just doing program management and just like narrow down, you know, my focus. But, you know, this, this opportunity has allowed me to really be me, really bring my experience, really bring every facet of what makes my experience diverse.

Olivia: does raise the ceiling for you too. So financially, so congratulations. It's exciting. And congrats on having the courage to go this path.

Alex: I don't want to just lose my identity and not be genuine.

Alex: I gave them two models, a service model and a service and leadership, and they wanted service and leadership.